ACC and the social web
To empower our employees and help them to profit from these tools, complementing the social media policy, we've collected a few tips to help them improve their Linkedin presence, the leading professional social network.
When creating content that establishes your expertise in a subject or application, engaging in communities or sharing helpful content, you're improving your digital influence which helps you to achieve better business results.
Edit your Linkedin profile and change the URL below your profile photo, by accessing the Settings icon. you can now change the last part of the public URL (using something like firstname.lastname), and save it.
Your address should be similar to linkedin.com/in/firstname.lastname
Review the information listed on your profile regularly (at least twice a year), making sure they're updated (new projects) and accurate (no errors or misleading text).
LinkedIn not only allows you to add a cover photo, but also lets you add images, video and Slideshare presentations to projets you were involved.
Not only this allows a more impactful profile, but together with a engaging and keyword richj description, allows others to get to know you better and faster.
Articles related to your expertise or where your opinion is valued are a good starting point. Balance it with content published by Amorim Cork Composites on Linkedin.
Having conversations around common interests is a great way to find prospect and business partners. Try searching on Linkedin about the topics you care about and discover groups you can join and can contribute to.
Don't wait until you need a recommendation to give out a recommendation. Provide sincere compliments to professionals you've worked with and admire.
Your social media profiles are just a part of your digital footprint, but can help you become a better professional, if well managed.
Try searching on Google for you name and job title and check the results, editing the one you have access to or asking to be updated, if they are compromising your reputation or violation your privacy.